BLUEPRINT

SPRINGBOARD UX CAPSTONE PROJECT

PROJECT BACKGROUND

To wrap up my time at Springboard, I had to put together a final piece that utilized everything I learned up until then. Blueprint is an imagined productivity app whose primary focus is improve its users current project planning process. This project includes user research all the way to the final end design, along with a mini animated prototype. 

UX RESEARCH: USER SURVEYS

Screener surveys were conducted through Typeform with a total of 53 participants. The intended survey participants were people who planned events in lieu of project planners. The survey showed 98% used at least one tool to aid in planning events, pointing to a clear need for planning solutions along with the willingness to adopt something new to help in their planning process. 

Research Report.png

UX RESEARCH: INTERVIEWS

Four survey participants were selected for a 20 minute follow up interview consisting of 10 questions. Interviews were done over Google Hangouts or the phone and all participants were compensated with an Amazon gift card for their time. All interviews further supported the idea of moving forward with developing a tool to help users with planning. In addition, all interviewees reported higher difficulty in planning with others but still preferred planning with others to spread out the workload. With this in mind, I went on to develop the idea of Blueprint. A summary of my survey and interview findings are available in a pdf here

PERSONAS, EMPATHY MAPS, AND USER STORIES

Using the research data, I created user personas for Blueprint and corresponding empathy maps. Creating these provided me further clarity and guidance on who would be using Blueprint and what some of their needs were. User stories further provided additional checks on app requirements and feature goals. You can find the user stories here.

COMPETITIVE ANALYSIS & HEURISTIC EVALUATION

Furthermore, I conducted a competitive analysis on 3 existing applications that focused on scheduling, planning, and communicating. 

The applications chosen were:

  1. Trello, a web-based project management application that organizes your projects into boards.

  2. Asana, a web and mobile application designed to help teams track their work.

  3. GroupMe, a mobile group messaging app.

 

For the heuristic evaluation, each application was evaluated by the following charateristics:

​✔ Aesthetics and Minimalist Design

✔ Help & Documentation

✔ Match between System and Real World Conventions

✔ Mobile App Design

WIREFRAMES

One of the first things I learned when doing wireframes is that sketches hardly ever match their wireframe counterparts. Some things just look better at different placements on a screen. For creating Blueprint's wireframes, I initially used Balsamiq but later switched to Sketch to produce higher fidelity wireframes. 

STYLE GUIDE & FINAL STEPS

The final thing to do was to create a style guide for the app to make it convenient to design for and come back to if ever needed. I also did a usability test session on the prototype and a research evaluation which I wrote up to a 15 page report. If you're interested, you can contact me to get a copy of the report to read up on. 

Blueprint Style Guide.png
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